- Walks through key PM skills to be developing & various career path options
- Includes Q&A from various PM leaders on how to get into the discipline
- Written by two well-respected women PM leaders
How about something for prepping for PM interviews?
How about something with real-world PM case studies?
- It's very concrete: a well-defined exercise using a simple visual artifact
- It's guide-oriented: "here are the steps", "try this", "don't do that", etc.
- It has a healthy product-not-PM-centric tone: this is something teams need to do.
I'd like to learn about how to navigate a career in PM
I'd just like a high-level book with a mix of PM topics
- Describes the symptoms of an organization that lacks effective PM
- Walks through the process of improving said organization
- Touches on Product, Design, and Engineering problems
- Describes concrete skills & techniques for learning necessary skills
How about some other PM options?
How about more of the UX side of PM?
How about something similar, but more established?
How about something cheaper / less intense?
Are you looking for osmosis ( 📖 / 🎧 ) or action ( 🏋️♀️ )?
Books, Newsletters, Podcasts, Tweets...
Courses, Conferences, & Communities...
- Seminal work on UX thinking
- Uses common everyday things like doors to explain concepts
- A lot of fun to read!
I'd like to understand the underlying psychology at play
I'd like something at the intersection of brand / product / UX
Are you looking for core PM principles, or related topics like strategy / management?
I'm more interested in learning / doing product management.
I'm more interested in organizational strategy & people management.
How about something about current biz <=> tech happenings?
How about something more general about biz <=> tech?
How about something more general about UX / design?
- Product management is about building artifacts that serve customer needs
- This podcast is all about the hidden design decisions, stories, and more about everyday "products"
- You'll develop some design / product sense, and learn a lot about the objects around you
How about something for convincing my company to do this?
- Learn from Marty Cagan, and other amazing PM coaches
- Useful to get grounded training & advice with a short time committment
- Workshop options for "product management", "product marketing", & "product leadership",
- Pricey @ ~$2K, but well reviewed by attendees (maybe get your boss to pay for it 😃)
How about something less..."Silicon Valley"?
What about something focused on Product leadership?
How about something cheaper / less work?
How about more of a workshop / coaching format?
How about a community that's a bit more "Startup" oriented?
How about a community that's more "content producer" oriented?
- Solid mix of "go at your own pace" content + community + live conversations will be the right format for most people.
- Run by Melissa Perri, author of the highly recommended "Escaping the Build Trap" guide to PM book
- At ~$1K, if offers more tangible value than cheaper Coursera/Udemy courses, but is cheaper than other "more intensive" PM course options
How about something where I'm predominantly learning via live instruction?
How about something less expensive?
- In depth articles about the latest news in the tech industry
- Original-source reporting & analysis that can't be found elsewhere
- A major focus on big-tech (if that's of interest to you)
- Pricy (~$40/mo) but for folks who crave deep industry knowledge, it's worth it
Those articles look long... how about something lighter / more fun?
Inject tech industry news straight into my veins.
How about something more news/analysis focused?
What about something that goes deeper on a specific topic?
I'm digging the wisdom - what else you got along those lines?
Maybe something from newer perspectives in the PM space?
What are some other PM-focused newsletters?
How about relevant but non-PM focused newsletters?
- Is a fantastic weekly newsletter on a variety of PM topics
- The content is approachable to varying PM levels
- There are great "State of PM" survey results on tools / approaches / etc.
- An important note: some content is paid (inc. Slack community access)
- Another important note: it has nothing to do with "Of Mice and Men"
"Lenny"? How about a different PM newsletter?
Who has time to read - where are the podcast suggestions?
- It is imperative that PMs and UX thinkers understand how humans make decisions (unfortunately, humans don't so so in rational ways...)
- Daniel Kahneman is a founding father of the discipline and this book is his "Best of" material
- This book has lots of good examples, but it's quite dense.
How about similar concepts, but not so dense?
How about a deep dive on a single concept within this space?
- As you better understand behavioral pscyhology, you realize that humans struggle with decision making
- This book makes the case that by reducing the number of options, you can improve outcomes for both sellers & buyers
- Behavioral pscyhology is the study of how humans make decisions
- This book takes that research and creates an actional framework for using it to build effective UX
- With great power comes great responsibility - this book has a bit of a "dark arts" feel to it
How about something more academic?
How about something more oriented towards public policy?
- Foundational book on the practice of using behavioral pscyhology principles to affect behavior
- This is particularly relevant to those in public policy, given that the term "nudge" is now being considered at that level
- Both authors are well-respected academics (Thaler recently won the Nobel Prize in Economics)
- A classic in the behavioral pscyhology space by a respected academic
- Uses fun examples to explain how humans are both irrational and predictable at the same time
- Understanding the irrationality of humans is a surprisingly important PM skill :)
- Subtitled "The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life", this book will make challenge assumptions, inspire creativity, and more.
- Creating an amazing experience is such an important, yet nebulous, concept and this book helps make it more concrete and actionable.
- In depth explanations of technology trends, popular case studies, and more amazing context for PMs
- Explores questions like "How does Google search work?" and "How did WeChat become China's official app?"
- An indepensible tool for PM thinking, and fun to learn from!
- Product management interviews often involve questions / assignments that look for a "product mindset".
- This book outlines the types of questions asked & how to frame your thinking to showcase your PM skills.
- Although it's a tad outdated with its examples, it's still quite useful, especially for new PMs.
- Amazing overview of general strategy thinking
- Aggregated from the research by thought leader, Michael Porter
- Get ready to beat your friends at Poker :)
Let's go deeper on strategic thinking
Less strategy, more storytelling.
- Storytelling is an underappreciated skill for PMs
- It's not a skill that is usually teached, either in school or work settings
- This book does a great job of providing actionable advice and examples
How about storytelling...with pictures?
Storytelling is great - but my writing skills need work...
- Good drawings & diagrams are amazingly helpful at building consensus
- This book describes a concrete methodology for which types of drawings in different scenarios
- As you'd expect, it's full of great drawings so is an enjoyable read.
- Mental models are a crucial part of PM & general strategic thinking
- This book outlines lots of different techniques for different sitations
- At times, the content is shallow and/or cheesy, but all in all, a great reference
- The clearest guide for how to go from "being managed" to team lead to people manager, all the way up to executive.
- Although the focus is on technical management, most of the advice still rings true for PMs
- One of my most gifted books to up and coming technologists
How about something a bit more fun 🧞?
How about something a bit more classic 🏛️?
- The story of, and lessons learned at, one of the most prolificly creative organizations on Earth
- Relive the stories you know and love, while learning about how they were created
- Get inspired by the ideas & tips for recreating some of the same magic in your org
- Feels the most cohesive for improving PM within an org
- Has a ton of concrete exercises & tips
- Authors have experience across many types of product orgs
How about something deeper on strategy?
How about something deeper on people management?
General overview, or deeper dive on a topic?
Help me get a general lay of the land.
I have a good general PM sense, but I'd like to go deeper.
Are you pumped & ready to take a course?
Yes - let's do this thing!
Not quite yet - how about a conference or community first?
- John wins Twitter for his unbelievable mix of creativity & output
- Many of his tweets are drawings, diagrams, and/or thought-provoking stuff
- He is a PM advocate at Amplitude, so lots of great stuff at intersection of PM & Data
How about someone more focused on customer research?
How about someone more focused on prioritization & execution?
Are you the "Learn from a book" type, or the "Give me the steady stream of newsletter / podcast" type?
My apartment smells of rich mahogany.
Do people still read books?
I dig the Twitter option. Who else to follow?
Twitter, really? How about a good book or podcast?